What’s the real cost of your current BIG advertising agency’s creative services? No, not the invoice cost. The hidden costs!
Let’s begin by looking at the cost of layers. At your big agency, you can usually count on between 3-7 hours of updating account managers, waiting for responses and clarifying miscommunications, among other costly disruptions. At Clay Creative, you’ll experience an hour of direct conversations with the professionals who are actually performing the work.
Your savings are 6-8 hours per project.
Next, there’s the cost of experience. Your big agency spends 8-10 hours on revisions because junior staff or B-team members are learning on your time and money.
Conversely, Clay Creative will spend 2-4 hours on revisions performed by our agency’s veterans who possess 20+ years of experience and who get the job right the first time.
Your savings are 10-15 hours.
How about the cost of turnovers? Inside your big agency, 5-8 hours are spent re-explaining your business and its objectives every 12-18 months when their team members typically change jobs. Clay Creative team members stay with us (and you) year in and year out. That’s a big reason why 85% of our clients stick with us for 15 years or longer.
Your savings are 40-60 hours over 5 years.
Lastly, there’s the cost of waiting. Frequently, there are 2 to 3-week turnarounds at your big agency, owing to activities such as internal approvals and scheduling issues. At Clay Creative, decisions are made in days, not weeks.
Your savings are a 30-40% faster project completion.
Let’s face it, with Clay Creative, depending on the size of the project, you can save $3,000 – $10,000 per creative project.
To sum up, here’s what you’re missing when not working with Clay Creative:
Direct Access = Quicker decisions, fewer revisions, superior results.
Advertising professionals with 20+ years’ experience = Getting it right the first time
Family business accountability = A family-owned agency who really cares if you succeed
No overhead bloat = Your budget works for you, no layers earmarked to management
Remember, the hidden costs add up rather quickly. Let’s talk about what you could potentially save. Just contact Jessica at your earliest convenience. Jessica.Clay@ClayAgency.com
