Clay has the strategic and tactical expertise, social media-savvy and business acumen required to pull together a comprehensive, effective and measurable campaign quickly and efficiently.”
Dawn P. Relationship Marketing Manager McGraw-Hill Education
Companies have been outsourcing creative marketing services to us for over 30 years.
We’re not afraid of high-profile projects, tight turnarounds or being answerable to ROI. At Clay, we thrive under pressure and strive to over-deliver.
About Clay
A Smart Mix of Creativity, Strategy, and Marketing Content
Corporate marketing departments and emerging companies need a unique combination of services to support their marketing teams and stay competitive. Our “Smart Marketing Mix” approach delivers exactly that: an “as needed” blend of creative ideas, strategic tactics, and persuasive content to get people talking about your brand.
Our process is simple:
We listen to your communication goals, learn about your brand and provide the web and marketing support your internal marketing team needs to shine. Accessibility and accountability are central to our promise of partnership. Our highly collaborative team understands the value of open communication, staying on brand and respecting your internal processes. Over 85% of our clients have been with us for over 15 years because we know that results start with relationships.
View our portfolio to see how Clay supports other internal marketing teams.
Our Services
Clay has used its highly adaptable Smart Marketing Mix™ to support companies in the education, financial, healthcare, retail and manufacturing fields for over 30 years.
Gone are the days when a funny print ad was all it took to make an impact. To reach today’s customers, you need to WOW them through their inbox, on their smartphones, and on the social media sites they trust. From creative concept to execution, Clay has the creative brainpower and expertise to ensure your message resonates no matter where it appears, including:
- Emails
- Online
- Social media
- Paid advertising
- Tradeshows
- Direct mail
- Broadcast media
Strong brands aren’t born overnight; they grow into themselves as their voice, values and image evolve. For over 30 years, Clay has worked with corporate brands to guide that process by mapping a clear path from here to there with:
- Brand strategy workshops
- Content strategies
- Messaging platforms
- Brand guidelines/brand books
- Brand guides for sales teams
From cave paintings to case studies, humans have invented a million ways to tell their stories and promote their work. Clay’s expert team of content marketers takes an evolved approach to storytelling by focusing on what your target audience wants to read, experience and share, including:
- Blog posts
- Social media content
- White papers
- Case studies
- Fact sheets
- Articles
- Business Briefs
- eBooks
- Internal and external presentations
- Infographics
- PR/Advertising
- Tradeshow content
- Video and more
More Benefits of Outsourcing Your Marketing to Clay
We collaborate, stay on brand and respect your internal processes, so your brand teams can focus on the bigger picture. See how we can help your internal marketing teams:
Manage Your Brand
Our team has the brand strategy and design expertise to build or rebuild your brand from the ground up with full copy and design support, integrated marketing strategies, one-of-a-kind brand assets and comprehensive brand guidelines.
Supercharge Digital Campaigns
The success of your digital marketing campaigns can make or break your brand. From optimized content creation to responsive digital design, we know what it takes to create highly effective and measurable online campaigns that include targeted emails, banner ads, landing pages, microsites, websites and more.
Generate Internal Buy-in & Participation
We are experts at catalyzing internal stakeholders and employees while maintaining the power of your external brand. Our corporate communications services include internal presentations, employee communications, sales incentive programs, and public relations.
Connect Through Video & Photography
We have access to a large pool of video and photography resources and talent, so we scale up or down to meet your needs and keep costs low. This allows us to provide quality video production, web-ready videos, product photography, and onsite photography services to a wide range of clients.
Support Your Salesforce
When you outsource a marketing function, you need to be sure the results resonate in the field. Clay will empower you with sales support marketing materials including motivational campaigns, campaign guides, digital and printed sales aids, trade show materials, presentations, and more.
Our Creative Team
Frank Clay founded Clay Agency over 30 years ago, and while he still plays an integral role in its success, his daughter, Jessica Clay, is now at the helm of the ship. As Clay’s president, Jessica leads a team of highly experienced designers, writers and creative production experts, all with 20 or more years of experience in their fields.
Our team has a reputation for going above and beyond to ensure client success, because when our clients do well, we do well. We are also known for being down-to-earth and easy to work with, and we foster a collaborative environment in which everyone is heard and respected.
Jessica Clay
President. Account Director. Woman on the Move.
Frank Clay
Operations Director. Creative Problem-Solver. Master of Illusion.
Michael Meirow
Creative Director. Strategic Planner. Miracle Worker.
Connie Mahoney
Senior Copywriter. Content Strategist. Expert Listener.
Lily
Official Mascot. Cuddle Muffin. People-Walker.
“Clay has been an innovative source for our Marketing Communications and Brand Development. For the last few years, they have helped us target B2B domestic and international customers across multiple markets. They are very dependable and cost effective. I highly recommend.”
Jason A. Marketing Manager
Download Our Whitepaper
Creating Marketing Content with Your Eyes Open: 7 Ways to Uncover What Really Matters to Your Audience
Learn why having a content marketing partner is so valuable. Or contact us directly to find out how our content marketing program can deepen your connection with customers one touchpoint at a time.
Contact Clay
Let’s talk about how Clay can support your internal marketing team with its highly flexible Smart Marketing Mix.
1550 Lewis Center Road, Suite C Lewis Center, OH 43035 Call our offices at 740.972.8500