The Perils of Lackluster Marketing: Why Mediocrity Can Wreck Your Brand!
lackluster adjective Lacking in sheen, brilliance or vitality: dull, mediocre If someone tells you that you’ve fallen into the trap of lackluster marketing, pay heed. It means that it’s characterized by uninspired, generic and unengaging campaigns that fail to connect with your target audience. Put simply, lackluster is broadly used to describe anything blah. In …
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